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  • Writer's pictureHamid Pasha

Absolute Top Impression Share vs Absolute Top of Page Rate in Google Ads

Updated: Jun 15

There are two metrics in Google Ads for [absolute] top impression share and [absolute] top of page rate that can be confusing because they don't show the same value.


In the following video, I'll explain the difference between Absolute Top Impression Share and Absolute Top of Page Rate.



Are you looking for a professional to manage your Google Ads campaigns? Feel free to connect with me to discuss your objectives and campaigns.

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